Most of the world’s consumer goods are made in China. Most of our debts are produced in the US. Most of our meat and soy comes from Latin America. Can neoliberal capitalism ultimately sustain a truly globalized world with one integrated economy? How free is a free market economy when there is only one market left? Is it possible that the entire planet will, from that moment, suddenly adopt collaborative, open design and innovation?
GLOBAL BRANDS

PHOTO: RICHARD ALLAWAY
MASS MIGRATION

PHOTO: PHILIPPE LEROYER ➝ WWW.FLICKR.COM/PHOTOS/PHILIPPELEROYER
OUTSOURCING

PHOTO: MARISSA ORTON
DE-GLOCALIZATION

MC DONALD’S INDIA
AFGHAN RUG

PHOTO: GREG SCRATCHLEY ➝ WWW.FLICKR.COM/PHOTOS/SCRATCH/119524328
BLUE MARBLE, 1972

ASTRONAUT PHOTOGRAPH AS17-148-22727, A.K.A. THE BLUE MARBLE PICTURE, TAKEN ON DECEMBER 7, 1972. COURTESY OF NASA JOHNSON SPACE CENTER
EMERGING NEW MARKETS

BUSINESSWEEK COVER DECEMBER 2004 — BLOOMBERG



